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10th Annual Games for Health Conference
Back Bay Events Center, Boston MA
June 18-20, 2014!

Register Today! http://www.regonline.com/gfh2014

Three Days to Explore...The Role of Videogames in Health & HealthcareThe 10th Annual Games for Health Conference is coming. Join hundreds of developers, health professionals, researchers, funders, and more at the largest event devoted to games in health & healthcare.

Three days covering platforms, and business opportunities will prepare you and your organization to deploy effective solutions for behavior change, consumer engagement, public health, professional development, research and more.

For Sponsorship and exhibit opportunities: bbryant@dmill.com
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Thursday, June 19 • 11:45am - 12:30pm
Social Outliers: Social & Social Game Systems You Should Know

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To the uninformed once you get past Facebook and Twitter you’d think the world was a barren landscape void of communication but one could not be more wrong.  In the past several years there has been an explosion of social network systems of many shapes, sizes, and capabilities such that it is not uncommon to find people who have over a half-dozen unique social networks they belong-to and participate heavily in.  At the same time, many specific demographics and regions have migrated from the well-known social networks to entirely new social network landscapes.  Teens these days wouldn’t be caught dead on Facebook, but Instagram is teeming with young social networkers.  Heard of QQ?  Tencent’s instant messaging service in China has 798 million active accounts.  Did you know that an entirely new batch of social network systems are thriving on the premise of ephemeral media, where media and text posted to them are gone within hours of their release automatically?  Want to participate in anonymous social media? There are plenty of specialized systems where your real name is the last thing you’re asked for.

During this session we’ll examine as many of the largest, and most interesting social network systems you may not ever have heard of.  As we do we’ll investigate specifically how games are working, or could work on these services, and what types of health games especially could be successful amongst them.

As more games become social, and the power of social networks to help and hurt our wellbeing is further established, it will be important for games for health developers to know about the worlds that lie beyond Facebook and Twitter.  Come hear about the social outliers, and avoid being one yourself.


Kimberly Hiefje

Deputy Director, play2PREVENT Lab, Yale University School of Medicine
Dr. Hieftje's research interests primarily focus on health promotion and behavior change through the use of videogames. Dr. Hieftje is an Associate Research Scientist at Yale University, School of Medicine, where she is currently involved in the development and testing of several health behavior change videogames. She is the Project Director for a five-year NIH grant that focuses on the development and evaluation an interactive videogame... Read More →

Thursday June 19, 2014 11:45am - 12:30pm
B. Patriot Room

Attendees (7)